August 17th, 2009
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Do you know who is visiting your website? Sure, you’ve probably got analytics software like Google Analytics that tells you lots of great statistics. But do those mindless numbers tell you about the actual people that are looking at your right now? Crowd Science aims to do just that.
August 15th, 2009
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In this digital age, we are all constantly surrounded by good, helpful information that we can use to build our businesses and enrich our lives.
Yet that good information isn’t always timely. I often need to save good ideas for later. In this post, I give an easy workflow that you can use to organize and save your inspiration for later.
August 13th, 2009
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In case you have noticed, the internet has become awfully crowded these days. Everyone wants to take a piece of the proverbial internet pie. With the advent of “do-it-yourself” type websites, almost anyone can create a website. Unfortunately we don’t have the luxury of walking into someone’s office anymore when we do business with them. As a result, online consumers have developed a whole new set of criteria to judge companies online. What separates the 13-year old kid trying to make a few extra bucks from the legitimate small business who has a staff of 50-200 people?
August 10th, 2009
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I’ll let my friend Seth take this one. This is one of the most valuable 2 minute video clips you will find on the topic of social networking for business.
Make sure to take a look at Seth Godin’s Blog for more straightforward advice on marketing.
July 23rd, 2009
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Any good entrepreneur will bounce venture ideas off of many different people, just to get some unbiased feedback. We often ask family members, friends, co-workers, and others if they think our ideas will succeed.
Yet, we sometimes need to take the feedback of others with a grain of salt. Is it ever okay to disregard the opinions of people that say our idea won’t work?
July 22nd, 2009
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With the advent of Twitter and the continual ascent of Facebook, corporations are being forced to pay attention to social media. Most corporations in the Fortune 100 have some sort of strategy that they employ to make use of the social media craze.
A recent study done by UberCEO gives a great insight into how many of the Fortune 100 CEO’s actually embrace social media themselves.
July 16th, 2009
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Superb customer service in the early stages of a company accomplishes two goals: it surprises the customer, and helps you learn more about your target market. You can blow your old, crusty competitors out of the water by adding a few personal touches here and there to your customer service experience.
Even if this customer support can’t scale as your company grows, that’s okay: there are great benefits available to you. We talk about some of those benefits in this article.
July 15th, 2009
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Customer relationship management software (CRM for short) seems to be a dime a dozen these days. Companies have all sorts of software options for managing their contacts — from desktop applications to web applications, free software to pay software. Yet, most CRM software seems to be bloated with unnecessary features and difficult to use.
That’s when we found Doorbell. Doorbell takes a simple, uncluttered approach to managing your business contacts.
July 15th, 2009
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This is one of the most helpful videos on blogging strategy (especially for business minded people). You might recognize Tim Ferriss as the author of “The Four Hour Work Week.” He is not by any means a “techie”, but has somehow managed to garner a lot of fantastic tips through managing his own blog.
July 14th, 2009
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When putting up a website, most small business owners place their faith in the adage, “if you build it, they will come.” That saying may have been true in the old days of the Internet, but not anymore; competition among businesses online has gotten to be too great over the years. A plain old informational website just doesn’t cut it anymore.
In this article, we talk about two important secrets that will help your business’s website succeed online.